The Metro Store Goes Green
Added on Wednesday, April 16th, 2008
Some of the swag at Metro’s online store is going green. Metro has added a new t-shirt, baby onesie, and lanyard with an eco-twist to their retail mix. The t-shirt, made of certified organic cotton, features the bold statement “I Ride For A Greener LA” printed in white on the sage colored fabric. It’s not as cool as a Prius, but for $19 it allows you to non-verbally communicate to the world just how much you care about Mother Earth. The Future Metro Rider Onesie (link takes you to a hilariously large image courtesy of Metro’s funky online store) is perfect for all you moms who want to show other moms just how much your rugrat cares about the environment. $15 will get you this lush certified organic cotton baby poop (100% biodegradable) receptacle. Last but not least is this slick black Metro Lanyard($6), made of 100% recycled soda and water bottles. Wear it around your neck, or whatever you’re supposed to do with lanyards, and know that your last bottle of Fiji water potentially went on to a better life.
The larger question brought about by this new product line-up is: does anyone actually buy stuff from the Metro Store?
I’ll confess. I have. Metro nerd that I am, I bought a few posters, a lapel pin, and a retractable badge holder or two for when I worked in the office (both badge holders promptly broke). I have to imagine though that I’m in the minority. Will Metro really sell enough t-shirts to recoup their investment (however small) in certified organic cotton? Do enough people buy their babies Metro apparel to ensure that there’s not boxes of organic onesies sitting in some warehouse until the end of time? These questions and more can be answered in our newest poll:



