MetroRiderLA

For those of you who weren’t aware, today is the last day to enter Metro’s Miss Traffic Contest! Write 100 words on how you miss traffic for the chance to win a t-shirt, a tiara, and a bouquet of flowers! Oh, and receive the honor of being L.A.’s official Miss Traffic!

This poll will close Tuesday, March 4, 2008 at 12:00 PM.

Previously:

• Miss Traffic Vs. i-Ride

Who will win, Metro’s Miss Traffic or Capital Metro’s i-Ride?

Cue the Rocky theme song, because today ladies and gentlemen, we here at MetroRiderLA are bringing you ringside to the transit fight of the season….

In one corner we have the Los Angeles County Metropolitan Transit Authority, better known as Metro. Metro is a heavyweight in the transit world, holding the record for third largest transit agency in the country. Metro has a daily ridership of 1.6 million people, 191 bus routes covering 1,433 square miles, 5 rail lines (3 light rail and 2 subway) with 73 miles of track, and was voted “America’s Best” in 2006 by the American Public Transit Association. In addition, Metro has made numerous television and film appearances. Metro is the very definition of a contender.

In the other corner we have the Capital Metropolitan Transit Authority, also known as Capital Metro. This bantamweight from Austin, TX is scrappy in every sense of the word. With only 68 bus routes, no rail (a commuter line is scheduled to open this year), and a ridership of 130,000, Capital Metro is a David to Metro’s Goliath. Sure Capital Metro offers dirt cheap fares (50 cents is the most you’ll pay), interactive Google based bus maps, HTML formated schedules, and Wi-Fi access for passengers, but does that stuff even matter?

What’s brought these two clearly unbalanced fighters here today is the marketing contests both agencies are currently promoting. Metro will henceforth be represented by Miss Traffic and Capital Metro will be reprsented by i-Ride. Miss Traffic and i-Ride are both contests that attempt to get people excited about transit by telling stories about why they ride. This fight is over which contest is better.

Let’s get ready to rumble!!!

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